Kay Walsh of Deloitte has written an article listing 10 compelling reasons why South African companies must pay attention to Green Growth. Sustainability and climate change is at the top of the agenda for most companies and must be taken very seriously. Here is the ninth reason why companies need to pay attention to “Green Growth”.
Green Growth creates huge business opportunities
The world is ripe for start-up companies to take advantage of the rush to go green. The trend is stimulating innovation as well as improved research and development. It is creating new markets and products by stimulating demand for green technologies, products and services. This also creates new skill sets and job opportunities.
Consumers are buying new products including smart electricity meters, solar water geysers and rain water harvesting systems.
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